Cookie Policy

Cools’ Cookie Rules

Below are Cools’ Rules regarding the use of cookies on Cools’ Tools (the “Cools’ Cookie Rules“). By accessing and using Cools’ Tools, you are deemed to have (i) read and agreed to the Cools’ Cookie Rules, (ii) acknowledged that COOLS uses cookies for the analytic, marketing and functionality purposes described below and (iii) given your consent to such use of cookies by COOLS.

These Cools’ Cookie Rules are an integral part of the Cools’ Privacy Rules (found here: ( which are themselves incorporated into and form part of Cools’ Rules.

In these rules, “COOLS” refers to the company Cools Ltd. (a Delaware incorporated company with its registered office located at 132 Bowery, Fl 2 New York NY10013 and company number 4713032 .) The terms “we”, “us”, “our” and “ours” as used in these rules also refer to COOLS as so defined.

These Cools’ Cookie Rules apply to all Cools’ Tools (as defined in the Cools Rules found here including all content found on or accessed through Cools’ Tools (whether such content is in the form of text, images, graphics, links, audio, comments, reviews, data, lists, applications or any other material in any form uploaded or posted to or otherwise made available through Cools’ Tools), including any external pages or websites linked on Cools’ Tools.

The Cools’ Cookie Rules may (at COOLS’ discretion) be updated from time to time, with any revisions taking effect from the time of posting of the updated version here.

What is a “Cookie”?

The term “cookies” refers to various types of small text files which are placed and stored on your computer when you access certain websites. They are a means of identifying, tracking and maintaining records of a computer’s use of the relevant site. A cookie by itself is not sufficient to identify a user because it does not include your name, email address or any other personal details. You can adjust your browser’s settings to refuse cookies if you wish. If you do not, cookies will automatically be dropped when you access Cools’ Tools and whenever you click through to a selected item on a third party seller’s website.

We use “Permanent Cookies” (defined below) to optimize your use of Cools’ Tools by tracking your activity, identifying your interests and tailoring your experience on Cools’ Tools accordingly. The data compiled from Permanent Cookies regarding user interaction also enables us to improve the appearance and content of Cools’ Tools.

As noted above, by continuing to access and use Cools’ Tools, you acknowledge and agree that COOLS will drop the Persistent Cookies described above onto your computer.

Why does COOLS use cookies?

In order to customize and optimize each user’s experience on Cools’ Tools, we need to gather, store and use certain information about each individual user’s activity. Such information is collected and stored in each user’s computer within cookies or other similar broadly used technological devices created and dropped in the user’s computer when they use Cools’ Tools. This enables us to distinguish each user from other users, to recognize individual users when they return to Cools’ Tools, and to activate those features on Cools’ Tools that are most relevant to the individual user, resulting in an improved, more personalised experience for each customer, including through better functionality, such as through saving of the user’s selected settings and preferences.

What if I don’t want cookies placed on my computer?

If you prefer not to have cookies dropped on your computer, you can opt out of them. You should be able to refuse cookies, erase them from your hard drive or receive warnings of attempts to place or store them on your computer, simply by changing your browser’s cookie settings. Blocking or erasing cookies may have an impact on your experience with the related online services, however, including Cools’ Tools, which are designed to operate with the help of cookies.

What types of cookies does COOLS use and how?

Essential Cookies. We use this term to refer to cookies that are essential to the proper functioning of Cools Tools, for example by allowing us to verify usernames and passwords so that users can log into protected areas of Cools Tools. If Essential Cookies are not enabled, Cools’ Tools may not function for you the way they should.

Analytical/Optimization Cookies. We use this term to refer to cookies that allow COOLS to collect and analyse certain data regarding the use of Cools’ Tools, which data assists us in optimizing each user’s experience on Cools’ make it possible for Cools’ Tools to recognize users and thus keep track of the number of visits to Cools Tools’ as well as how users are navigating Cools’ Tools.

By analysing this information, we can identify and make necessary adjustments to Cools Tools’ to make it easier for users to navigate Cools’ Tools and locate the areas and content that is of most interest to them. The data collected by Analytical/Optimization Cookies is completely anonymous and does not include the user’s personal details.

Functionality Cookies. We use this term to refer to cookies that assist us to recognize individual users each time they access Cools’ Tools and to recall their preferences and settings (such as geographic location, language or currency). Without such information, COOLS would not be able to offer users personalised content, address users by name or maintain your selected settings each time you visit us.

Targeting Cookies. We use this term to refer to cookies that collect information which enables us to tailor your Cools’ Tools experience and the content and advertising we display to you according to your individual interests. Targeting Cookies will track users as they navigate through Cools’ Tools, including the pages they access and links they follow, without identifying users personally.

COOLS may share the data collected by our Targeting Cookies with third parties (such as advertisers) to enable them to target the most relevant user audiences as well. COOLS will also perform diagnostics using Targeting Cookies, to improve Cools’ Tools, the content and products featured on Cools’ Tools and for security and fraud prevention purposes.

The cookies described above can operate either: (i) temporarily (known as “Session Cookies“, which expire when the user closes their browser) or (ii) permanently (known as “Permanent Cookies“, which remain on the user’s hard drive for a lengthy period of time after the user’s browser is closed).

COOLS uses both Session Cookies and Permanent Cookies to facilitate users’ navigation on Cools’ Tools. If you are not comfortable with Permanent Cookies you can remove them using the ‘clear cookie’ function in your browser. If you want more information about how to block cookies in your specific browser, you can find it at :

You should be aware that third-party service providers, such as those conducting web traffic analysis or advertising networks, may also use different types of cookies, including, without limitation, Analytical/Optimization Cookies and Targeting Cookies, which may operate temporarily or permanently. COOLS has no control over the cookie policies or practices of third parties, including those of third-party platforms or websites accessed through or operating on Cools’ Tools.

Below are some specific examples of the types of cookies used by COOLS (by category):

>Internal Cookies

backend_web (internal – deprecated – cookie was previously used for webnext)

domain_request (internal – deprecated – used to be used for the country redirect banner)

Essential Cookies

sessionid (needed for user authentication/access to Cools’ Tools)

csrftoken (protects against false data abuse)

Functionality Cookies

country (allows COOLS to save your selected country)

withfonts (lets COOLS know you have enabled fonts)

Analytical/Optimization Cookies

analytics1 (identifies unique web browsers, internal analytical tool)

_gat (Google Analytics – throttles the request rate towards GA – limits data collection on high traffic websites)

__cfduid (Cloudflare CDN abuse protection)

_ga (Google Analytics)

_gid (Google Analytics)

Targeting Cookies

fbm_* (Facebook-related)

_uetsid (Microsoft Bing-related)

Some of the analytics providers allow users to opt out of their collection or use of data. Below are links to a few of those providers:

Google analytics – opt out here

Google Ads – opt out here

Bing – opt out here

How can users manage cookies?

Users can control cookies in the following ways:

(1) Blocking and Disabling Cookies

Your browser has a setting which gives you the option to refuse the placement of cookies. You can choose to block some or all cookies by activating this setting. Instructions for stopping your browser from accepting any new cookies and for completely disabling cookies can be found under the “help” section of most browsers.

There is also an option to opt-out of third third-party cookies by visiting Network Advertising Initiative’s consumer choice page ( or the European Interactive Digital Advertising Alliance consumer choice page ( or the Digital Advertising Alliance’s consumer choice page (

(2) Setting Notifications

The help feature of your browser should also provide instructions on how to receive notifications each time new cookies are placed so you can decide whether to refuse or accept them.

(3) Disabling or Deleting Data

Other add-ons, such as flash cookies, collect and use data similarly to the cookies described above. To delete or disable such data, you can change the settings in the specific add-on itself, or by visiting its manufacturer’s website.

Note that your ability to navigate Cools’ Tools and the functionality of the Cools’ Tools that you are able to access may be negatively impacted if you set your browser to refuse all cookies, particularly Essential Cookies.

The website includes more detailed information about managing cookies on various types of browsers.

These Cools’ Cookie Rules are written in English. The original English language version of these Cools’ Cookie Rules will prevail in the event of any conflict with any translation thereof into another language.

This version of Cools’ Cookie Rules is effective as of 01 February 2020.